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Why you need a website

Posted by on in Tips and Advice
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Surprisingly, there are still some businesses without a website. And having a Facebook page doesn't mean you have a website. Yes, you should have both!

 

 

To make yourself available

It doesn't matter what time your work day ends, your website is always available to existing customers and potential clients. Besides, people expect you to have a website. Without one, they might not even know you exist.


To establish credibility

A website can help you establish credibility within your field. It's a place you can share your credentials, client testimonials, and blog posts or tutorials.


To keep up with the competition

Not having a website is like handing over your leads to the competition. When potential clients search the web for services you offer, wouldn't it be nice to have your name included in the results?


To build your brand

One of the biggest reasons for having your own website is to help build your personal brand. In the past, branding was reserved for larger corporations, like Disney and Pixar. But nowadays, with social media lurking in every corner, personal branding should not be overlooked.


It's great for networking

Stay connected and help build your professional network
Websites are great for making connections. Having a simple way for fans to keep in touch helps you grow your audience and your network.


To save time and money

Believe it or not, having your own website can actually save you time and money. That's right! Maintaining a website doesn't have to be expensive, especially if you can learn how to do it on your own.

Note: When you use your website as a sales and marketing tool, you'll quickly see how the return-on-investment is generally higher than other advertising options.


It's not Facebook, Instagram, or Twitter!

Using Facebook, Instagram, and Twitter isn't enough

Facebook, Instagram, and Twitter are great – and you should use them to their fullest extent – but not everyone uses these services. Sometimes, the only way to reach out to people online is with your own website.